on 19 June 2009Guides and grids are critical to the layout process. Just as important as vertical column guides is a horizontal baseline grid. ‘Baseline’ refers to the imaginary line on which text characters sit. Lay a ruler on top of any newspaper, and you’ll find the lines of text in each column line up all the way across. Special elements such as boxouts and pullquotes may be excepted, but in general higgledy-piggledy baselines look poor.
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adambanksdotcom He must be older than me. Still, good #IanTomlinson story (in the Mail! Really!) by Stephen Glover