Quote from interview with designer David Carson

Showing all entries tagged ‘Business’

So Apple has finally done it: having prevented Flash Player from coming to the iPhone (and iPod touch and iPad), it’s now, with the revised clause 3.3.1 of the iPhone developer agreement, closed the door to Adobe’s constructive and innocuous workaround of allowing Flash developers to convert their projects to iPhone/iPad apps. continue

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PageZephyr 2

In print on 9 April 2010

Some publishers are stumped when asked to retrieve material from old editions. Unlike web content, printed copy doesn’t always go through a CMS, and the only final version may be the one on the page. If you’re sitting on an archive of InDesign or QuarkXPress documents, it can be difficult and time-consuming to answer questions [...]

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Now that the Digital Economy Bill is becoming law, it’s time to move on from campaigning against it to working out how to cope with it. That’s why I designed this poster continue reading and see the poster

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Windows 7 For Schools

Portfolio on 4 March 2010

The Education Show is an annual UK event for schools and colleges. To coincide with it, MESH Computers and Dennis Publishing commissioned me to produce a mini-magazine introducing Windows 7 to education buyers, generously supported by AMD. I wrote most of the copy for the 20pp edition as well as designing the layouts and cover.

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The trouble with being a Mac user is it lulls you into a false sense of security. It’s like what happens with snow. In most northern countries people aren’t surprised by it, and just trudge around looking resigned until it goes away again. Windows users have the same kind of relationship with stuff that fails to work, does the opposite of what they meant, or tells them to wait while the system restarts to complete installation of another essential update. continue

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How to set up an online business

Portfolio on 19 November 2009

PC Pro regular Kevin Partner has written a lively and informative book on setting up and marketing a business on the Internet, and I’ve had fun designing it. continue

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Incomprehensible regulations mindlessly enforced: a reliable staple of modern consumer news, represented most recently by TV Licensing’s push to get business owners signed up. continue

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Talking to a new client today about marketing copy and the importance of tone of voice: to answer your customers’ unspoken questions before they wander away, you have to talk to them, not just list information. Serendipitously, on the way back I picked up the US edition of Wired and found gatefolded within it the most gorgeous example of copywriting wrongness courtesy of Nokia, apparently via Nathan Barley. continue

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Microsoft has weighed in to the Google Books debate, filing a brief in its capacity as a publisher (of books, not software) in the class action suit that seeks to give Google the right to digitise every book in America. It wants the case thrown out, and it’s right. continue

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Bizarre story on guardian.co.uk yesterday, headlined ‘iPhone makes worldwide loss’. Had me going for a minute, but the giveaway is in the breadcrumb – ‘Business > Telecommunications industry’. continue

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